- Details:
The icon bar is used on residential (consumer and builder) communications materials as a way to illustrate propane's versatility. The icon bar was updated in fall 2007 with more modern images, including a digital thermostat.
- Contact:
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My Propane Agency
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Marketer Help Desk
- Audience(s):
- Homeowner, Homebuilder
- Type(s):
- Graphic
- Year:
- 2007
- Suggested Use:
• The icon bar should always used in printed materials, where space permits.
• Use the icon bar to anchor single-page pieces, like print ads.
•
On 2-sided or longer pieces, the icon bar can be used on the back or
inside, depending on cover design (keeping in mind the need
to keep things simple).
•When
the icon bar is not used on the front of a piece, the light blue bar
should be used to anchor and brand the piece and give the logo/tagline
lock-up a home.
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PDF document
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Propane Logo Graphic Standards
We encourage the propane industry, including its customers and suppliers, to apply the logo on all marketing materials.
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Energy Guys Campaign Guidelines and Graphic Standards
To ensure consistent Energy Guys branding from the national level to the local, we’ve created some advertising guidelines for you to follow. We’ve tried to cover all the scenarios here, but if you have any questions, please do not hesitate to ask us.
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Icon Bar - web version
This is the residential icon bar at 150 dpi
(JPEG image, 252.1 kB)
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